ECR Austria supports co-operation between all trading partners alongside the value chain to better serve the Austrian consumer. It develops industry best practices, promoting their adoption and provides a forum for debate, education & guidance on key demand side & supply chain issues. It is committed to the implementation of ECR principles by Austrian companies and to be a flagship for collaboration.
The four pillars of ECR Austria are:
1. Annual ECR Austria Info Day
2. ECR Working Groups & Service Platforms
3. ECR Academic Partnership & Training
4. International Networking: ECR Community